Production Starter

A Webflow alternative that ships a complete system

Webflow gives you a visual editor and a hosted website. Production Starter gives you a complete website kit — front end and back office — that you own, host anywhere, and pay for once.

The real cost of Webflow

Webflow Pro starts at $39/month — $468/year. Over three years, a mid-tier Webflow setup costs more than $1,500 in subscription fees, for a website you still don't fully own. Production Starter is $299 once. The back office is included. Updates are included. Forever.

You own the code — and the back office

Webflow's visual editor is the source of truth — the platform is the source of truth. Production Starter ships a standard Astro codebase with a custom back office. Both live in your repository. Both deploy with a single command. Neither requires Webflow's servers.

Deploy to FTP — not just Webflow hosting

Webflow sites live on Webflow hosting. If a client has existing shared hosting on cPanel, migrating to Webflow means convincing them to change their infrastructure. Production Starter output is static files — it deploys via FTP to any shared host.

No CMS item limits

Webflow's CMS plan limits the number of items per collection. Production Starter's back office has no item limits — content lives in your codebase, not in a cloud database with a billing ceiling.

A developer workflow that actually works

Custom code in Webflow lives in embed blocks disconnected from the editor. Production Starter is a standard Astro codebase — Git, pull requests, local development, and automated deployments work like any other frontend project.

When Production Starter makes more sense than Webflow

  • You or your client wants to own the website outright
  • Your client has existing FTP hosting they don't want to leave
  • You're building a long-term site, not a one-month campaign
  • You want a back office that doesn't require a Webflow account to stay active
Full comparison: Production Starter vs Webflow