Who this is for
Production Starter is intentionally opinionated. It is designed for teams who want their website done, stable, and predictable — not endlessly customized.
This is for you if
- You are building or running a SaaS product
- You want your website to survive real-world usage
- You prefer boring systems over clever abstractions
- You have a developer involved in the project
- You value long-term maintainability over short-term flexibility
This is especially useful if
- You are a solo founder shipping a real product
- You are a small SaaS team with limited bandwidth
- You are tired of CMS-driven rewrites and fragile setups
- You want a website that can grow without re-architecture
This is probably not for you if
- You want a drag-and-drop website builder
- You expect unlimited customization out of the box
- You prefer visual editors over code-based structure
- You are looking for a short-lived marketing experiment
- You expect ongoing support or consulting
A note on expectations
Production Starter is not a no-code solution. It assumes you are comfortable working with code, or that someone on your team is.
The goal is not to remove all effort, but to remove unnecessary decisions and long-term maintenance costs.
Why this matters
Websites fail when expectations are unclear. Production Starter is explicit about what it provides and what it deliberately avoids.
This clarity is what allows the system to remain boring, predictable, and sustainable over time.